Take a long hard look at your current logo, or if you do not have one, take a look at some early concepts you created for it. Now ask yourself this one mighty question, does your logo look a little too familiar? Does it look like other logos? Does it look like a lot of other logos? If the answer is yes, it might be time to get in touch with a graphic designer and go back to the drawing board. Graphic Design, Warning Signs So, you have spent some quiet time alone with your logo, you have analyzed the shit out of it, but you are still not sure if your logo is a dud or not. Here are some things to look for: • Are you using a ‘swooping’ graphic to express a specific type of energy, with the aim of coming across as dynamic and aspirational? Does […]
Keep Your Storytellin’ Game Strong
Your company finally embraced social media as a viable marketing strategy and now you have to repeatedly evolve your strategy to keep up with constantly changing algorithms, completely new platforms, and their features. Like Beauty and the Beast, it’s a story as old as time (or at least as old as digital marketing). You finally have Instagram down like a boss and then it hits you… filters, stickers, and stories oh my! So, how does one form a solid strategy for an Instagram feature that could really up their engagement? You have come to the right place! As a Marketing company, we have the know how to help you hack Instagram stories. Play It is always good to play around with a new feature using your own social pages just to get the hang of it and see how it works. Facebook Live is a great example of a new […]
Dive into July 2017 page 1 of 1 blog at talonX Creative Agency. Our insightful articles cover a range of topics critical to Calgary businesses, including web design, graphic design, branding, SEO marketing, digital marketing, and logo design. Gain valuable tips and strategies to take your brand to the next level, build a strong online presence, and achieve your marketing goals. Want to stay up to date? Check out our latest blog posts for insightful reads!