Almost every business shares in the same struggles – limited cash flow and access to top talent. Unless you are an international company with the money of Google, or Apple helping you to attract and retain top talent or pay for advertising, you are probably wondering how to find the time, energy and money to […]
The Guidelines of Brand Guidelines
So you have an idea for a new business, you have worked through all of the kinks, sourced out all of the capital and are ready to hit the ground running. In short, you are ready to create your brand. The time has come to delve into the world of grapihc design. It’s time to […]
Instagram Myths to Avoid
Those that work in the marketing and communications industry know how stressful this field can be. The pressure is real when the fate of an entire company can be riding on a few keystrokes and demographics decisions. It is even more disconcerting when your digital marketing strategy has a strong social media component and the […]
Imprint Your Brand In The Hearts Of Your Customers
When you watch a great film or read a great book it impacts you on a deeper level. It leaves you with something that you continue to replay in your mind and your heart. When you visit art galleries or museums you are usually drawn to a specific piece of art and after you leave […]