There’s no argument that social media is crucial to a business these days, especially given the fact that nearly everyone is online these days and of those people over 70% use social media. Unfortunately where companies fall short is knowing how to properly strategize for it, luckily we’re masters of the art and with great […]
talonX Newsy Pieces for July
For those of you who are frequent visitors to the site, you might have noticed our recent makeover. We’re a little behind on the update (fashionably late we prefer to call it) but figured a blog post was due to give the new digs the attention it deserves. First, a shout out to our talented […]
An Introduction to SEO
SEO or Search Engine Optimization has done a fine job of making itself a standard tool in the world of online marketing, and rightfully so. As digitally oriented people and with Google being one of the most visited sites in the world, it’s clear that search engines are the bread and butter of any marketing […]
Designing for an Audience
While we’ve tackled the tangible aspects of branding in the form of logo and web design, we haven’t yet touched on the meat and potatoes of any business and their subsequent brand: the target audience. Knowing your audience will affect every executive decision you make for your company. Not only will these people dictate how […]