In the history of the universe, the world has never been so saturated. Since the first amoeba crawled out of its hole, we have never had so much information available at our fingertips (literally). This information overload is both a humongous blessing and a curse. On one hand, we can Google the answer to pretty […]

What the Font? Psychology and Your Logo
There may not be much to a name, a rose by any other name may smell as sweet, but the font you use for your rose had better be right on the money or your audience will think it stinks. Sorry, we kind of butchered Shakespeare there, but it did help us make our point. […]

Hashtag-Palooza! Instagram Engagement in 2019
The summer season is not just for frolicking in the sun and drinking mimosas on patios. It’s also the time when Instagram (or ultimately Facebook) starts tweaking their programs or algorithm and then pretends that they didn’t change a thing. It’s also the time when social media marketers tend to get their best content (depending […]

Charter Your Way To The Next Level Of Graphic Design
Graphic designers are pretty much always in demand. Designers all seem to have a mother’s cousins best friend that needs a design project done. Whether it’s a logo project for a small business or a billboard for a multi-million-dollar conglomerate, design projects sometimes have a habit of falling from the sky – unfortunately, creativity doesn’t […]