Unless you have been living under a rock for the past few years, you know that short videos and striking images have taken over social media. The days of simply posting a word based update are long gone and good riddance! A picture can be worth a thousand words, but it is a double-edged sword, […]
Social Media Marketing – The Psychology Behind Social Sharing
So you have a wicked idea for some awesome content and you want it to go viral on social media, that’s great! But this is easier said than done. Just because you have great content doesn’t mean that you are guaranteed social success, there is a fine art to running a marketing campaign. The key […]
How to Fight Creative Block
Let us get real for a minute. Social media management can get tedious. Sure, most of the time it is a fun job where you get to be creative and find ways to show off your company. It can be thrilling to check back and see how many likes or retweets or comments you are […]
How to Use Instagram Albums for Good
When popular social sites add features to their platforms, people’s heads explode – it was no different when Instagram launched their albums feature. Instagram’s earliest adopters, the Insta purists, were aghast that people would have the ability to post not just one, but up to ten photos or videos per album. Now that the outcry […]